Hello Juice!
I know your inbox is likely filled with lengthy emails, but Iām more visual. I hope this brief site about why Iād love to be considered for future production roles leaves a lasting impression.
Iām Richard - a Integrated Creative Producer currently working at adam&eveDDB, one of the top five globally recognised creative agencies. Over the past eight years, Iāve gained extensive experience in branding, content, and digital, leading projects closely aligned with Juiceās areas of expertise.
Branding
Throughout my production career, Iāve had the privilege of working with blue-chip brands such as PlayStation, John Lewis Christmas, Puma, Volkswagen and Columbia ā navigating their complexities and ensuring campaigns align with their brand.
Iāve delivered projects across formats including press, OOH/DOOH, social media, and TVCs. My work with Waitrose refined my attention to detail in food advertising, while the 360 CALM campaign achieved 1.6 billion impressions with no media spend, a 400% increase in donations, and, most importantly, is estimated to have saved 161 lives as of December 2023.
Content
Throughout my career, Iāve created a wide range of bespoke content, including branded materials, animation production and management, instructional 'how-to' films and guides, as well as sizzle reels for awards. Currently, Iām expanding my expertise by exploring AI workflows for tailored content creation. I believe these skills align seamlessly with the work youāre doing and could add significant value.
Below are two examples of bespoke content Iāve helped produce including the latest iteration of Great Western Railwayās brand campaign using The Famous Five, and a beautifully illustrated campaign for Diageo.
Digital
I have extensive experience in digital production, delivering bespoke solutions tailored to client needs. My expertise spans UI/UX design and custom website builds, exemplified by my work with Scottish Widows. Additionally, I led the development and deployment of multiple websites aligned with new branding initiatives, as demonstrated in my work on the Agency Website.
Currently, Iām spearheading projects that integrate cutting-edge AI workflow solutions, optimising budgets and enhancing creative output for more efficient and impactful results.